Rio Rancho girl to compete in 55+ startup competitors

Leslie Lamb poses for a portrait on the Esther Bone Memorial Library in Albuquerque, New Mexico on Friday, June 3, 2022. Lamb is competing to be one in every of two entrepreneurs to be supplied $10,000 by GetSetUp. She is rising Grace Place Artistic, a digital design agency that focuses on offering services and products for home-based companies. (Chancey Bush/Albuquerque Journal)

Copyright © 2022 Albuquerque Journal

Like many individuals, Leslie Lamb discovered her life disrupted when the pandemic hit.

Her job as a retail merchandiser in grocery shops was immediately unpredictable, and her regular shops for socializing at senior facilities have been now not an choice.

In an try to interrupt the isolation she was feeling, the 60-year-old Rio Rancho resident, mentioned she signed up for a web based program she present in {a magazine}.

That call led her to discovering a brand new ability set and now, to main her personal digital design firm, Grace Place Artistic, whereas competing in a global startup competitors for entrepreneurs 55 years previous and older.

Lamb is one in every of 17 finalists out of a number of hundred candidates to compete in GetSetUp’s enterprise pitch competitors Demo Days held on-line from Tuesday to Thursday.

The highest two winners will take house $10,000 to assist develop their enterprise.

“I am so grateful to have a few minutes of these people’s time just to present what has now become a passion project for me and which will be my business,” Lamb mentioned.

The competitors comes 12 weeks after the start of the GetSetUp Startup Accelerator Program, which helps older entrepreneurs arrange a enterprise with a purpose to then pitch it to enterprise capitalists and enterprise leaders.

Lamb mentioned her involvement with GetSetUp, an organization aimed toward serving to older adults study new abilities or construct companies, started within the early pandemic when she signed up for some cooking lessons held through Zoom.

As a newcomer to on-line studying, Lamb mentioned she was initially nervous to activate her digital camera and actively take part till one of many academics requested her to assist train a category.

Lamb was hooked, and shortly turned a volunteer social host instructing her personal set of weekly lessons.

As a part of the lessons, Lamb mentioned she began making ready handouts for her contributors by Canva, a web based design web site.

She quickly realized she had a knack for design, one thing she had no prior expertise in, which led her to collaborating within the Startup Accelerator Program the place she launched her new enterprise, Grace Place Artistic.

Lamb mentioned her new firm is meant to assist different small companies develop their model and create advertising and marketing supplies by collaborating in a six-week-long intensive digital course.

Members, she mentioned, will depart the course having discovered the way to use Canva to market themselves whereas additionally having created supplies, like enterprise playing cards and social media posts, to make use of to assist develop their enterprise.

“When they leave the program, they will have items that they created and it will be items that they want to have,” she mentioned.

Although Lamb lives in Rio Rancho, she mentioned her programs can be found to enterprise house owners in all places since they’re taught on-line.

Lamb mentioned this system helped her develop professionally and personally, and the identify of her enterprise stems from an acronym for progress, resourcefulness, accountability, neighborhood and empowerment – all abilities she mentioned she gained by the enterprise accelerator program and abilities she hopes to impart on these taking her class.

Now that her enterprise has launched, Lamb mentioned she is on the lookout for a bunch of beta program contributors who will have the ability to buy her course at a decreased fee of $77. The course will finally price $147 after the beta trial.

For extra data or to enroll in the beta lessons, electronic mail

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