As Musk buyout looms, Twitter searches for its soul | Lifestyles

SAN FRANCISCO (AP) — A poisonous cesspool. A lifeline. A finger on the world’s pulse. Twitter is all these items and extra to its over 229 million customers around the globe — politicians, journalists, activists, celebrities, weirdos and normies, cat and canine lovers and nearly anybody else with an web connection.

For Elon Musk, its final troll and maybe most prolific person whose buyout of the corporate is on increasingly shaky ground, Twitter is a “de facto town square” in dire want of a libertarian makeover.

Whether or not and the way the takeover will occur, at this stage within the recreation, is anybody’s guess. On Friday, Musk introduced that the deal is “on hold,” then tweeted that he was nonetheless “committed” to it. On Tuesday, the billionaire Tesla CEO mentioned he’d reverse the platform’s ban of former President Donald Trump if his buy goes by means of but in addition voiced assist for a brand new European Union regulation geared toward defending social media customers from dangerous content material. Twitter’s present CEO, in the meantime, fired two top managers on Thursday.

Individuals are additionally studying…

It has been a messy few weeks and just one factor appears certain: the turmoil will proceed for Twitter, inside and outdoors of the corporate.

“Twitter at its highest levels has always been chaos. It has always had intrigue and it has always had drama,” says Leslie Miley, a former Twitter engineering supervisor. “This,” he says, “is in Twitter’s DNA.”


From its 2007 debut as a scrappy “microblogging service” on the South by Southwest Pageant in Austin, Texas, Twitter has all the time punched above its weight.

At a time when its rivals depend their customers by the billions, it has stayed small, irritating Wall Road and making it simpler for Musk to swoop in with a proposal its board couldn’t refuse.

However Twitter additionally wields unequalled affect on information, politics and society because of its public nature, its easy, largely text-based interface and its sense of chronological immediacy.

“It’s a potluck of pithy self-expression simmering with whimsy, narcissism, voyeurism, hucksterism, tedium and sometimes useful information,” Associated Press know-how author Michael Liedtke wrote in a 2009 story in regards to the firm a couple of months after it rejected a $500 million buyout from Fb. Twitter had 27 workers on the time, and its hottest person was Barack Obama.

In the present day, the San Francisco icon employs 7,500 folks around the globe. Obama remains to be its hottest account holder, adopted by pop stars Justin Bieber and Katy Perry (Musk is No. 6). Twitter’s rise to the mainstream could be chronicled by means of world occasions, as wars, terror assaults, the Arab Spring, the #metoo motion and different pivotal moments in our collective historical past performed out in actual time on the platform.

“Twitter often attracts thinkers. People who are thinking about things tend to be attracted to a text-based platform. And it’s full of journalists. So Twitter is both a reflection of and a driver of what people are thinking about,” says author, editor and OnlyFans creator Cathy Reisenwitz, who’s been on Twitter since 2010 and has over 18,000 followers.

As of late, Reisenwitz tweets about politics, intercourse work, housing and land use points amongst many different issues. She finds it nice for locating folks and concepts and having others uncover her writing and ideas. That is why she’s stayed all these years, regardless of harassment and even dying threats she’s obtained on the platform.

Twitter customers in academia, in area of interest fields, these with quirky pursuits, subcultures small and massive, grassroots activists, researchers and a number of others flock to the platform. Why? As a result of at its finest, it guarantees an open, free trade of info and concepts, the place information is shared, debated and questioned. Journalists, Reisenwitz recalled, had been among the many first to essentially tackle Twitter en masse and make it what it’s right now.

“If I’m on Twitter, (almost) any journalist, no matter how big their platform was, if you said something interesting would respond to you and you could have a conversation about what they’d written and pretty real time,” Reisenwitz says. “And I just thought, this is amazing. Just whatever field you’re in, you can talk to the experts and ask them questions.”

And people subcultures — they’re formidable. There’s Black Twitter, feminist Twitter, baseball Twitter, Japanese cat Twitter, ER nurse Twitter and so forth.

“It’s enabled interest groups, especially those that are organized around social identity, whether we’re talking about gender or sexuality or race, to have really important in-group dialogues,” says Brooke Erin Duffy, a professor at Cornell College who research social media.

In a 2018 study on social media subcultures — Black Twitter, Asian American Twitter and feminist Twitter — the Knight Basis discovered that they not solely helped problem top-down, typically problematic views of the communities but in addition affect wider media protection on necessary points.

“So there’s this really interesting flow of information that’s not just top-down, mainstream media communicating to subcultures, but allowing various groups, in this case Black Twitter, to have really important, impactful conversations that the media took up and got disseminated to the wider public,” Duffy says.

Software engineer Cher Scarlett says that while Twitter is far from perfect — and, undeniably, home to harassment, hate speech and misinformation — it’s still a step above many platforms. That’s because Twitter has at least tried to address toxic content, she says, with improvements like Twitter Safety Mode, a product now being tested that would make it easier for users to stop harassment. Scarlett has faced repeated online abuse for her advocacy for women in the tech field.

“I’ve been on Twitter since it started. A big part of my network is Twitter,” Scarlett says. “There is nothing else really like it.”

On the flip side of Twitter’s immediacy, public, open nature and 280-character (once 140-character) limit is a perfect recipe for passions to run high — especially anger.

“When dealing with fans, emotions can get boiling, especially if you are sharing anything negative about their teams,” says Steve Phillips, a former general manager of the New York Mets who now hosts a show on MLB Network Radio. “The anonymity of Twitter empowers people to take shots sometimes, but it is till one of the most effective ways to communicate with people with similar interests.”

However it’s not all baseball Twitter on the market. There’s additionally the huge, scary, darkish a part of Twitter. That is the Twitter of Nazis, of demented trolls, of conspiracy theorists and of nation states funding large networks to affect elections.

Jaime Longoria, supervisor of analysis and coaching for the Disinfo Protection League, a nonprofit which works with neighborhood organizations to battle misinformation, says Musk’s buy of Twitter jeopardizes a platform that many consultants imagine has completed a greater job of reining in harmful content than its opponents.

He worries Musk will chill out moderation guidelines that provided some safety towards white supremacy, hate speech, threats of violence and harassment. He says he hopes he’s mistaken. “We’re watching and waiting,” Longoria says. “The Twitter we know may be over. I think Twitter as we have known it will cease to exist.”

In a sequence of tweets in 2018, then-CEO Jack Dorsey mentioned the corporate was dedicated to “collective health, openness, and civility of public conversation, and to hold ourselves publicly accountable towards progress.”

“We have witnessed abuse, harassment, troll armies, manipulation through bots and human-coordination, misinformation campaigns, and increasingly divisive echo chambers. We aren’t proud of how people have taken advantage of our service, or our inability to address it fast enough,” he wrote.

Twitter, led by its belief and security group, has labored to enhance issues. It enacted new insurance policies, added labels to false information, kicked off repeated violators of its guidelines towards hate, inciting violence and different dangerous actions.

For the reason that 2016 U.S. presidential elections, social media corporations have gone by means of a reckoning over how Russia used their platforms to affect U.S. politics. In suits and begins, issues have began to enhance, at the least in the USA and Western Europe.

At its finest, Twitter connects folks internationally to take part within the open trade of concepts. Musk instructed The Associated Press lately that he desires Twitter to be “inclusive” and “where ideally most of America is on it and talking.” However this doesn’t bear in mind the truth that most of Twitter’s person base is exterior of the USA — and that Twitter appears very totally different in the remainder of the world, the place American party-line divisions and free speech arguments make little sense.

Exterior Western democracies, as an example, customers say not a lot has modified on the subject of clamping down on hate and misinformation.

“There’s a lot of hate on Twitter, especially directed at minorities. And so there’s always a constant battle to get Twitter to clamp down on hate speech, very often violent hate speech and fake news. And yeah, I think Twitter really does not really do enough for that,” says Shoaib Daniyal, affiliate editor with the Indian information web site Scroll.

“Twitter is almost like a central node, which feeds political activity out into TV channels and to journalists and WhatsApp groups.”

Musk’s free speech absolutism, Daniyal says, does not make a lot sense in India as a result of there haven’t been many curbs on speech on the platform to start with.

“It’s fairly filled with hate anyway,” he says. “And Twitter hasn’t done a lot about it. So let’s see where it goes.” Which, given Musk’s mercurial nature, might be virtually any route in any respect.

Associated Press Author David Klepper contributed to this story from Windfall, Rhode Island.

Copyright 2022 The Associated Press. All rights reserved. This materials is probably not printed, broadcast, rewritten or redistributed with out permission.

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